Logo elements
ALL SEEING EYE
An ancient symbol of omniscience, representing my ability to look from new perspectives and angles
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MOON & STAR
Celestial symbols of direction, representing my ability to find the best path forward
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CRYSTAL BALL
A mystical symbol of truth finding, representing the clarity I create for a brand's future
Logo variants
#1 Primary
This is my full lockup. I use it wherever there's ample space because it tells the whole story.
#2 Brandmark
Just the symbol. This is the shorthand way to leave my mark. It's perfect for things like social media icons.
#3 Wordmark
Just the name. This is perfect for more horizontal spaces where name presence is importance.
#4 Alternate
This is an alternate, super short form version of our mark. It's used in tighter horizontal spaces where the name is less important
Spacing
Why does this matter?
This isn't a hard and fast rule, but we generally we want to make sure that the mark has enough breathing room to be visible when it's implemented.
How can I do this?
It doesn't have to be perfect. Just make a rough guess by imagining the moon can fit around all sides of the logo without anything else touching.
